Can You Really Trust Online Agent Reviews?

What they say—and what they don’t

Online reviews are everywhere—Zillow, Google, Yelp. And on the surface, they seem like a great way to judge whether an agent is any good.

But here’s the problem: reviews don’t always tell the whole story.

• Some reviews are for the team, not the individual agent you’ll actually be working with. That five-star average may belong to the group, while your assi…